Bel Air Internet delivers Next-Day Internet with Siklu for Jordan Brand at the NBA All-Star weekend

The need for reliable, high-speed temporary Internet and Wi-Fi for live events has exploded over the last five years. Event Internet helps to power interactive guest experiences, provides smooth back-of-house processes and gives guests the ability to share to social media and build organic buzz for the hosting brand.

The Jordan Brand pop-up for the NBA All-Star weekend in Los Angeles was exactly the type of high-profile event for which quality Internet is mission-critical. The day before the event was set to debut, the event’s IT team realized that their Internet Service Provider was not supplying the amount of traffic they needed for the event, being promised 100 Mbps and only getting about 10 Mbps. Though the IT team had built out a superior Wi-Fi set-up, it would be useless without high bandwidth connections to the Internet. They needed a new temporary Internet provider that could not only deliver a low-latency, 100 Mbps guaranteed connection - but one that could do it the next day on less than 24-hours notice.